Ritz | Critzpy Sneakers



To hype the launch of Ritz's new Cheese Crispers product, we created custom pairs of Ritz tech sneakers programmed with a variety of light and smoke shows.
The sneakers are activated when a crunch sound is detected by the included clip-on lapel microphone.















Here's a piece of super Gen Z content.

We teamed up with music YouTuber Kurt
Hugo Schneider to create a theme
song using the new Ritz Cheese Crispers
as an instrument.




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